PARIS, France – What goes into creating a vehicle that not only meets the needs of today’s drivers, but also anticipates tomorrow’s expectations? In this video, Nissan reveals the journey behind the product planning of the new LEAF - showcasing how innovation, data and customer insights, have shaped an EV built for the modern era.
The Product Planning teams behind the Nissan LEAF have created a model that reflects the diverse lifestyles and preferences of European customers. From the first concept discussions to the final product decisions, every stage was grounded in real-world data, forward thinking, and a deep understanding of how customers use their vehicles to create the first third-generation EV on the market – the all-new LEAF.
The video also explores how the LEAF’s customer base has evolved since first-generation- early adopters sought innovation and eco-friendliness, with a readiness to compromise on comfort. Now, 28 billion kilometers of global LEAF driving data later, a new generation of EV owners are looking for seamless technology, practicality, and range without compromise. This evolution has directly influenced the new LEAF’s positioning in Europe, where expectations for refinement, digital connectivity, and driving experience are higher than ever.
Watch the full video to hear from Xavier Tesson (Director, Small Cars and EVs, Product Planning, Nissan Europe), Christophe Amblard (Manager, Product Planning, Nissan Europe) and Alexander Nikolaev (Manager, Cross Carline, Product Planning, Nissan Europe) and discover how they have brought together innovation, insight, and European expertise to create an EV experience designed around people, not just technology, and without compromise.
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About Nissan AMIEO (Africa, Middle East, India, Europe & Oceania)
Nissan aims to become a truly sustainable company, driving towards a cleaner, safer and more inclusive world.
Sustainability is at the core of Nissan’s long-term vision, Ambition 2030. Responding to critical environmental, societal and customer needs, this strategy sets out to deliver electrified models and technological innovation in key markets globally, empowering mobility and beyond. Ambition 2030 supports Nissan’s goal which is to be carbon neutral across the life cycle of its products and operations by 2050. The Nissan AMIEO region, with EV36Zero at its centre, is primed to accelerate the shift to an electrified future.
For more information about Nissan’s products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.
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Contacts
Vanessa Levy
Director, Product Communications, Nissan AMIEO
E: vlevy@nissan-europe.com
Ana Pantic
Content & Campaign Section Manager, Product Communications, Nissan AMIEO
E: apantic@nissan-europe.com
Anne-Cecile Pouxe
Content & Campaign Section Manager, Product Communications, Nissan AMIEO
E: apouxe@nissan-europe.com