- Design and technology are what drivers are looking for the most
- Answering this expectation QASHQAI N-TEC edition combines stand-out design and advanced technologies
- QASHQAI N-TEC brings upscale driving at an accessible price
PARIS, France – Nissan's new QASHQAI N-TEC edition combines enhanced design details with Nissan's advanced ProPILOT driver assist, Intelligent Parking Assist automated parking feature and NissanConnect infotainment system to meet both the aesthetic and technological needs of crossover customers.
QASHQAI N-TEC has a striking new look thanks to all-black 19-inch alloy wheels and details including darkened headlamps, darkened front grille treatment and glossy black mirror caps. The black-themed upgrade continues inside with PVC/Alcantara®-trimmed seats, soft touch materials and glossy black air-vents. With such an eye-catching style on QASHQAI N-TEC, Nissan upgrades its pioneering crossover.
QASHQAI N-TEC is equipped with the advanced ProPILOT system and Intelligent Park Assist, usually only available on the range-topping grades. To further help drivers enjoy their drive, the QASHQAI N-TEC features the NissanConnect infotainment system, which includes Apple CarPlay and Android Auto to ensure effortless connection to digital life.
Nissan customers will enjoy a crossover that offers the best of Nissan's technology that supports them and reduces the stress of their daily drive with the advanced ProPILOT system. ProPILOT, oversees highway driving and helps to keep the QASHQAI in lane, regulates its speed, manages traffic jams and controls the distance to the vehicle ahead.
Intelligent Park Assist removes the stress of reverse parking, with advanced sensors identifying a suitable parking space and then performing the manoeuvre, with the driver simply regulating the speed, while monitoring the QASHQAI's Around-View Monitor – giving a bird's eye view of the car's immediate surroundings - on the touchscreen display.
NissanConnect brings the familiar experience of your smartphone via Apple CarPlay and Android Auto, allowing customers to use popular audio, navigation and messaging apps via the touchscreen and voice control to minimise distractions.
Customers want more technology
The introduction of the striking QASHQAI N-TEC with its advanced technology, continues the Nissan tradition of bringing the most useful, convenient technology to the mass-market. And as technology changes the automotive landscape, customer attitudes to technology on their car is evolving. The results of a recent Nissan survey(*) asking car customers how their purchase decisions have been influenced by the advent of so many new technologies shows that technology is becoming a more important factor in their buying decisions.
The research study of over 5,500 drivers across Europe has shown that design and technology are two of the key deciding factors when picking a car. While design continues to resonate with 94% of drivers, 79% of drivers believe that satellite navigation is the best innovation of recent years, closely followed by parking sensors (72%). Autonomous driving technology is described as the most useful (45%), alongside smart payment technology for tolls and parking (40%) and voice activation (38%). Drivers describe cruise control (53%), traffic sign recognition (45%) and touch screen in-car entertainment (41%) as "useful".
Speaking about Nissan's strategy towards technology, David Moss, Senior Vice President, Research and Development, Nissan Europe, said: "As a brand that has earnt a reputation for democratising technology and bringing innovation like Intelligent Parking Assist and Autonomous Driving Technology to the mass market first, Nissan is committed to learning which innovations consumers want in the future. Through understanding these needs, we can help move people to a better world thanks to new technology."
He concludes: "The QASHQAI N-TEC edition brings Nissan Intelligent Mobility innovations to a wider audience. It's a car that continues in the finest Nissan tradition by bringing together the very best of Nissan design and technology, and therefore upscaling the drive for QASHQAI customers."
(*) Research conducted by Explain the Market on behalf of Nissan to conduct a study on over 5,000 drivers across UK, Germany, France, Italy and Spain
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About Nissan in Europe
Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 16,000 staff across locally based design, research & development, manufacturing, logistics and sales & marketing operations. In 2018, Nissan plants in the UK, Spain and Russia produced about 600,000 vehicles including award-winning crossovers, commercial vehicles and the Nissan LEAF, Europe's best selling electric vehicle in 2018. Pursuing a goal of zero emissions and zero fatalities on the road, Nissan is leading the field with its vision of Intelligent Mobility. Designed to guide Nissan's product and technology pipeline, this 360 degree approach to the future of mobility will anchor critical company decisions around how cars are powered, how cars are driven, and how cars integrate into society.
About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2018, the company sold 5.52 million vehicles globally, generating revenue of 11.6 trillion yen. Nissan's global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi alliance sold 10.76 million vehicles combined in calendar year 2018.
For more information about our products, services and commitment to sustainable mobility, visit
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Media contact
Vanessa Levy
Product and Internal Communications General Manager, Nissan Europe
vlevy@nissan-europe.com
Catherine Perrelle
Communications Manager, Nissan Europe
CPerrelle@nissan-europe.com
